Your readers generate a lot of data. The News Editioner uses this data to create a seamless, personalized experience for each user right on your existing website. This allows your readers to easily access their prefered content, meaning they’re more likely to engage, share, and subscribe — and you’re more likely to reach your revenue targets.
Readers can explore a customized edition of your news site as our software utilizes their behavioral and universal data to adjust their content accordingly. Readers also have the option of providing their own data using a settings form tucked quietly into your website. They can improve the level of personalization by selecting content they like and excluding content they don’t like.Behavioral data
Our goal is to create a completely new digital news experience. The News Editioner can rearrange content by taking into account what’s relevant, interesting, and important to your reader. You can choose from several different options to achieve the ideal arrangement of content for each reader, for example:
Our goal is to create a completely new digital news experience. The News Editioner can change the content’s presentation by taking into account what’s relevant, interesting, and important to your reader. You can choose from several different options to let relevant content take up more space and have less important content fade into the background, for example:
In 2013, Ian Florian Scheel founded AKINGO as a consulting firm for digital/web analytics, a/b/n testing, conversion rate optimization, website personalization, and data analysis. Since then, the company has conducted projects in a myriad of industries: travel, advertising, energy, transportation, retail, insurance, and gambling. Before he started the company, Ian studied economics and business administration. During this time, he built two commercial online magazines about mobile phones and pets. He later joined one of Germany’s largest publishing houses as a web analytics manager. Still, his passion for journalism remained, and in 2016, he quit the consulting business to develop a software solution geared to help publishers become more successful online. He formed a team of technology enthusiasts to bring the News Editioner to life.
Our vision is to put control back into the hands of publishers.
We will start a news blog soon! Here is a list of topics we will be covering:
Although AKINGO is based in Germany and most team members live in Berlin, we decided to build a remote-first company to attract the best talent in Europe and worldwide. All of our communication, tools, and workflows are digital. Our team is dispersed throughout Europe, Asia and North America, and we work together over the internet from many places: home offices, coworking spaces, coffee shops, or sometimes even the beach.
The many different cultural backgrounds and native tongues make our team truly international. While at the moment most team members are developers (React.js, Node.js, Golang), we plan to onboard journalists, marketers, and data scientists.
In the world of journalism, honesty and integrity are critical. In the spirit of that honesty, we admit that when we switched from being a local team to working together in a distributed structure, we were reminded of Murphy's Law: Everything that could possibly go wrong, did! But we worked hard and adjusted our processes to prevail. We utilized and developed the right tools, and are constantly reworking ourselves to achieve optimal results.
Most important to us are exceptional teamwork and communication skills. We value open feedback in all directions and promote a supportive, evolving environment. As we journey through the ups and downs of building a product that changes the publishing front for the better, we do so with a smile. No matter the challenge, we are ready to push forward.